Tribeca Film Fest takes its movies to Video on Demand

On April 26, 2010 by Colin
Tribeca looks to expand notion of film festival

By JAKE COYLE (AP) – 6 days ago

NEW YORK — When British director Mat Whitecross was growing up in Oxford, only so many movies screened in his local cinema — and not the intriguing movies he read about playing at film festivals or elsewhere.

Whitecross estimates that 90 percent of the films that were influential to him — such as “Taxi Driver” and “La Dolce Vita” — he watched “on very dodgy, knocked-off VHS tapes” or on TV early in the morning with commercial breaks.

“Better to have seen them that way than not at all,” he says.

Whitecross’ experience guides the ninth annual Tribeca Film Festival, which kicks off Wednesday amid concern that the volcanic ash disrupting air travel in Europe might ground some of the many European filmmakers who were planning to attend.

. In an effort to help films find audiences, movies won’t just be screening in downtown Manhattan.

A new distribution company, Tribeca Film, founded by the festival’s parent company, Tribeca Enterprises, will make a dozen movies — including Whitecross’ directorial debut “sex & drugs & rock & roll” — available on TV by way of video-on-demand in some 40 million homes. A “virtual festival” will also stream eight movies and 18 shorts online for viewers willing to shell out $45.

…ctd

A win-win for indy filmmakers and indy-loving audiences who can’t get to Manhattan (or can’t get a ticket.) Get the films on VOD and watch in your home theater. Now I’ve got to convince my little cableco to sign up!

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